Scottish & Newcastle Brewery

UK Wide - flexible location

To supply and implement an audio visual show.

McEwans' Alive and Kicking campaign was designed to plug into the expectations of a young, technically sophisticated audience. It had to have cutting edge technology and thumping sound systems. Our innovative use of video walls, satellite TV and laser discs pumped adrenaline into pubs and clubs throughout Scotland.

In the main events held in nightclubs, we staged quiz shows with live camera link ups, disco lighting and floor shaking sound systems. The statistics are heroic. Two and a half years work and over 350 venues. We were in the thick of site surveys, pre-event publicity and liaison with local client marketing staff. We also event managed, we co-ordinated, we supplied and installed the audio visual equipment and, of course, we crewed the entire programme.

This was vital experience gained in conjunction with the Scottish & Newcastle marketing team. It was from this time that we established ourselves as an innovative solutions provider.

Interactive communication solutions..